Park Avenue Events

18th Annual
PARK AVENUE
HOLIDAY OPEN HOUSE
Thursday, November 29, 2012
5 to 9 p.m.



The members of the Park Avenue Merchants Association invite you to join them for an evening of "The Spirit of the Holidays!"

SEE the Offerings & Entertainment
SEE the Photo Slide Show

Stroll beautiful Park Avenue and enjoy the cheerful sight of lights sparkling on buildings, tree branches, bushes, and the light poles at major intersections. This evening of free entertainment, seasonal fun, and "open house" hospitality at more than 80 Park Avenue businesses is the perfect time to visit your favorite spots along this wonderful street while making a few new discoveries.

Outdoor festivities throughout the evening from Alexander Street to Culver Road include performances of holiday music, horse-drawn wagon rides, hot roasted chestnuts, holiday characters with candy cane treats, and so much more. It's a great way to begin your holiday season!

Opening Ceremony at 5:00 PM
The magic begins with an opening ceremony in the Park Avenue Green at Barrington Street. Rochester School #23 – Family Sing Along will perform. City of Rochester - BizKids will be presented with a holiday donation from Park Avenue Merchants and Neighborhood Associations. Santa Claus arrives by horse-drawn wagon to help light the Christmas tree before going to his heated Candy Cane Chalet at 600 Park Avenue, compliments of The Pepsi Cola Bottling Group.

Visit Santa from 5:30 - 9:00 PM
You can visit Santa following the opening ceremony until 9:00 PM at 600 Park Avenue. Santa's Candy Cane Chalet is a warm spot for children to gather and do activities sponsored by WARM-101.3. Pick up your complimentary glow stick or glow necklace from PAMA and candy cane from Stever's Candies. $2.00 photos with Santa to Benefit the Media Club at Rochester School of the Arts.

Horse-drawn wagon rides
Enjoy the view while riding along Park Avenue! Purchase tickets (on the wagons) and board the wagons at the following locations:
• Board at Kirkhaven (across from 54 Park Ave.)/off at Rutgers Street
• Board at 403 Park Ave. near Rutgers Street/off at Brunswick
• Board at Brunswick (Immanuel Baptist)/off at Vick Park A
• Board at Vick Park A/off at Kirkhaven (across from 54 Park Avenue)
($1 per person/per half-mile ride).

Candy Cane Way
Between Barrington and Edgerton from 5:30-8:30 PM. Look for costumed characters such as: Snowman, Reindeer, Bears, Tiger etc., all along the avenue you will also find a clown and Rochester team mascots.

Hospitality Area
Santa tent has moved to 600 Park Avenue. WARM - 101.3 will provide activities for children. City of Rochester - Biz Kids, Raggedy Ann with Balloons and "Magic Mike."

Santa Paws
Stop by BARK Avenue Dog (159 Park Ave.) for a holiday photo with Santa Paws.
Chestnut Locations:
• Roam Café: 258 Park Ave. | F. Oliver's Oils & Vinegars: 747 Park Avenue
Ice Sculpture Locations:
• Bark Ave Dog: 159 Park Ave. | True Touch Salon & Spa: 751 Park Avenue

PARKING
Park Avenue will NOT be closed to traffic during this event. Parking areas along the street will be accessible including at curb-side, surface lots, and the nearby Wilson Farms Plaza, Asbury First United Methodist Church (1050 East Avenue), Bank of America, and along East Avenue (after 6:00 PM). Please pay careful attention to all posted alternate-side parking restrictions on side streets. Please be cautious and responsible when parking curb-side, in parking lots or on side streets. All posted laws will apply!

A SPECIAL THANKS TO OUR SPONSORS & SUPPORTERS
WARM 101.3
McCarthy Tents & Events
Cheshire AV, Inc
CMI Communications
Hale Northeastern
The Pepsi Cola Bottling Group

Wagons sponsored by the following Merchants:
Jines Restaurant
Magnolia’s Deli & Cafe
Northfield Designer Goldsmith
Park Avenue Pub & Restaurant
Stever’s Candies

Our Appreciation to additional partners:
City of Rochester
City Newspaper
Mountain Ash Tree Farms
The Rochester Group
Walker Web Services

A Special Thank You to our Suppliers:
Character For Kids
Chester Cab Pizza
Cheshire AV, Inc.
CMI Communication
Cobb’s Hill Pizza
Crescent Moon
Hale Northeastern
Heberle Stables
Jimmy Catalano
Jines Restaurant
Kirkhaven/Seniorfirst
Marvin Mozzeronis Pizza
McCarthy Tent & Events
NSC Office – Southeast
PAC TAC
Premium Mortgage
Rochester Mascots
Stever’s Candies, Inc.
WARM – 101.3
Wilson Farms

On behalf of the Park Avenue Merchants Association:
Thank You for your patronage and support throughout the year.
The Best to You and Yours for a Safe And Happy Holiday Season!
Thank you for Coming.
Drive Safely.

Business & Leisure Connection
Event & Meeting Management


Putting the pieces together
so you don't have to!

Angela Cerame, CMP - Event Consultant
If you have any questions call 585-721-3299
Email Angela Cerame

SEE the Offerings & Entertainment

Halloween Pumpkin Giveaway

The Rochester Museum and Science Center and the Park Avenue Merchants Association hosted a Halloween Pumpkin give away and craft event.

Park Ave Merchants Association donated 300 FREE pumpkins, apples, cider and crafts to the first 300 children on Saturday Oct 29th starting at 12 Noon exactly (noon until the pumpkins are gone.) First come first serve.

The Park Avenue Merchants Association values our diverse beautiful neighborhood with shopping, restaurants, salons and galleries. We are fortunate to have the RMSC as our neighbor, a beautiful place for learning, exploring our world and the universe at the Museum and Planetarium.
 
WHEN: Saturday Oct 29th at noon
WHERE: RMSC in the grassy park area on RMSC grounds
WHAT: Halloween pumpkin give away—300 FREE pumpkins, fresh farm apples, apple cider and crafts for children in costume—purchased from Wickham Farms. Enjoy great family fun and a headstart on halloween. Spend an afternoon at the RMSC and pick you FREE pumpkin.

See the Channel 13 Wham Video

One of Rochester's oldest and most unique neighborhoods celebrates its 35th Annual Festival of arts, crafts and music. This festival annually attracts over 250,000 people!

Artists and Crafts people
This year's festival will feature 300 artists, vendors, and exhibitors from 21 states and Canada!

Food & Drink
A variety of foods, enough to satisfy any craving-Cajun specialties, Spicy Caribbean chicken, fish and chips, steamed clams, chicken Caesar salad roll-ups, Portobello mushroom sandwiches, crepes, candied nuts, bloomin' onions, lime rickeys, jambalaya, fried dough, giant turkey drumsticks, soft pretzels, Italian ices, espresso, strawberry shortcake and more! As always, the Park Avenue Summer Art Fest is a nonalcoholic event-The City's open container law will be enforced.


Directions
The Park Ave Summer Art Fest runs along Park Avenue from Alexander Street to Culver Road. Between these two streets Park Avenue is closed to traffic from 9am until 7pm on Saturday and from 9am until 6pm on Sunday.  The closest exits to the festival are Culver Road (Exit 19) or Goodman Street (Exit 17) off 490.


View Larger Map

Live Music
More than 60 musical entertainment groups performing on a variety of stages and performance areas: gospel, funky Caribbean rhythms, jazz, rhythm and blues, acoustic music, and more.

New This Year: Musical entertainment suitable for people of all ages will be featured at a newer, larger stage at the Village Market located at Wilson Farms opposite Vassar St.

For more information contact the Park Avenue Summer Art Fest HOTLINE at 585-244-0951





Village Market-Wilson Farms Opposite Vassar St.:
Pelican's Peak, a giant inflated climbing mountain; Climbing Rock sponsored by Rock Ventures, a 25-foot high rock for older kids to climb; and Castle Bounce and Balloon Chase for younger kids.

Between Oxford and Goodman:
Rochester Museum and Science Center offers supervised, interactive and educational kids' activities on the Museum's campus.

At Arnold Park:
The YMCA offers supervised, fun recreational activities-FREE.